Dove | Selfie Talk

Unilever asked us to help them expand their Self-Esteem Project, a campaign to inspire and empower young people, by helping them to brand their new Selfie Talk initiative.

Selfie Talk helps bring attention to the often heavily edited and retouched “selfies” and candid photos posted by celebrities and influencers, and the unrealistic and sometimes impossible standards they can set.

We helped to create branding and assets, including secondary icons that could be used by both Dove and their partners, to get the Selfie Talk conversation started across digital platforms like TikTok and Instagram.

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